The long-haul trucking industry faced another year of unpredictable and volatile demand. The ongoing COVID-19 pandemic presented peaks and valleys in shipping needs on the shipper side, and a difficulty to forecast demand on the carrier side. Today, both shippers and carriers need to redefine their criteria for success.
Shippers can no longer focus on just capturing savings through reduced rates – their key objective must be to secure reliable capacity at stable and predictable prices. Carriers and 3PLs cannot continue to gamble on the spot market and dynamic pricing approaches – it makes it too difficult to keep their assets and drivers fully utilized, manage finances, and run a profitable business.
Watch this webinar for an overview of 2020 truckload (TL) market capacity trends and for insight into Virtual Dedicated Capacity – a new approach to navigating freight capacity volatility in one-way contract carriage.